"Sincerely, Shelbie" is a lifestyle brand that celebrates the beauty of everyday life, motherhood, and the simple joys that make life worth living. At the heart of our brand is Shelbs, a thirty-something mom, whose journey encompasses nurturing her family, embracing self-care, and finding beauty in the chaos of daily life. Our content is a mosaic of real-life moments, from the tranquility of morning routines to the laughter-filled chaos of family movie nights, all shared with the hope of inspiring others to find happiness and hope in the small things. "Sincerely, Shelbie" is for those who seek connection, inspiration, and a touch of joy in every day. Shelbie’s strength is connecting with women on a personal level that makes them feel seen, worthy, and valuable as they are, no matter where they are in life.
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"Sincerely, Shelbie" is a lifestyle brand that celebrates the beauty of everyday life, motherhood, and the simple joys that make life worth living. At the heart of our brand is Shelbs, a thirty-something mom, whose journey encompasses nurturing her family, embracing self-care, and finding beauty in the chaos of daily life. Our content is a mosaic of real-life moments, from the tranquility of morning routines to the laughter-filled chaos of family movie nights, all shared with the hope of inspiring others to find happiness and hope in the small things. "Sincerely, Shelbie" is for those who seek connection, inspiration, and a touch of joy in every day. Shelbie’s strength is connecting with women on a personal level that makes them feel seen, worthy, and valuable as they are, no matter where they are in life.
I am a Cincinnati-based lifestyle influencer, specializing in content that revolves around family life, DIY projects, and everyday living. My content includes blogs, interactive Instagram posts, and engaging video snippets focusing on a vibrant and relatable lifestyle.
I've collaborated with Stokke, FITOPIA, and Shop Arula, promoting family-friendly products and services that enhance everyday life.
My audience consists mainly of young to middle-aged women (ages 25-40), many being mothers or caregivers who are interested in lifestyle tips, family activities, and approachable fashion and home ideas.
As a lifestyle influencer located in Cincinnati, I create content that features the local scene—highlighting family-friendly locations and community-based experiences.