I'm Shay Butler, also known as @shaytheblackbeauty on Instagram. As a lifestyle and fashion influencer, I specialize in crafting relatable and edgy content that empowers women to express themselves through style and beauty. My expertise spans long and short-form video creation coupled with expert photo and video editing.

I've had the privilege of collaborating with brands that share my vision for empowering women in fashion and lifestyle spaces. While brand-specific details aren't given, my partnerships include fashion and beauty brands keen on bringing chic, inclusive, and empowering products to the table.

My community consists primarily of women between 25-35 who are ready to see fashion, beauty, and lifestyle narratives portrayed through a fresh and empowering lens. These are the fierce, fashion-forward individuals not afraid to show off their unique style and embrace innovation.

I'm based in a bustling urban environment and create content with an edge throughout the region. I love incorporating the vibrancy and energy of my city into every piece of content I produce.