I'm Sam Gwaz, known as @thesamplan, deeply immersed in promoting a healthy, balanced lifestyle through easily replicable recipes and personal wellness journeys. My content format is a vibrant mix of recipe sharing, personal growth stories, and casual lifestyle tips, all designed to resonate with anyone looking to live a more balanced life.

I've had the pleasure of collaborating with health-focused brands like 1st Phorm, sharing empowering content that aligns with personal wellness and positive body-image journeys.

My audience is primarily composed of women aged 18-40, many of whom are seeking motivation and support in the realms of fitness, nutrition, and self-improvement. I also connect with those who appreciate a lifestyle approach that balances enjoyment and wellness.

While I originate my content from various places, sharing insights from diverse experiences, I'm mostly focused on crafting content that resonates wherever my audience might find themselves, embodying a broader lifestyle ethos rather than specific travel details.