Founder & editor of Proper - a top-rated DIY & lifestyle site. Has created for and been featured by brands such as Real Simple, Martha Stewart, Target, Daily Candy, Better Homes & Gardens, Country Living, KitchenAid, The Home Depot, & more. Professional and fun, we put our best work out there and would love to work with you! __________
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Founder & editor of Proper - a top-rated DIY & lifestyle site. Has created for and been featured by brands such as Real Simple, Martha Stewart, Target, Daily Candy, Better Homes & Gardens, Country Living, KitchenAid, The Home Depot, & more. Professional and fun, we put our best work out there and would love to work with you! __________
Hey there! I'm Lexy Ward, your go-to lifestyle and family influencer based in the beautiful state of Arizona. My content dives into the world of DIY projects, family adventures, and inspiring storytelling, ranging from capturing everything through professional photography to engaging blog posts and fun short-form videos. Whether I'm sharing a home renovation or a day out with the family, my goal is to inspire and bring along my community for the ride!
Throughout my journey, I've had the pleasure of partnering with incredible brands like Disney, GoGo squeeZ, and Walmart, among others. From delightful family snacks to enchanting storytelling, my collaborations aim to bring authentic and joyful content that resonates with my audience.
My community is mostly made up of incredible women aged 35-44, though everyone from young adults to seasoned DIY-ers pops in to catch the latest. Whether you're a family-focused parent looking for crafty inspiration or a traveler eager to explore new places, my content offers something special for everyone!
Based in Arizona, I sprinkle a bit of magic across the internet with glimpses into our adventures. Though not strictly a travel influencer, I've had some fantastic trips that I share about, including a recent Disney Creator Lab experience in Disneyland, our holidays in Arizona's gorgeous spots, and plans for more explorations in the future!