Hey there, I'm Holly Baratta—your go-to gal in NYC for all things fashion, beauty, and wellness! After strutting runways across the globe and popping up on your screens for 18 fantastic years, I'm here to spill the industry secrets through my lens. Whether it's a chic OOTD shoot, a graceful catwalk stride, or a beauty hack that changes the game, you can count on me to be real, relatable, and a little bit rebellious!

I shake hands with beauty, travel, and lifestyle moguls, crafting campaigns that burst with charisma and creativity. When I team up, it's all about weaving genuine stories that resonate, captivating an audience with every shared glance and laugh. Brands adore my authentic touch—a sprinkle of spontaneity mixed with a keen eye for detail!

My style? Totally universal! My crew spans from their teens to seasoned 45+ fashionistas, with the guys leading the pack. We vibe over chic looks, travel inspirations, and the ever-so-glam worlds of beauty and wellness. We're not just followers; we're a family that looks and learns together!

Sassy and savvy, that's me in the Big Apple! From street shots in Soho to serene scenes in Central Park, I capture NYC in all its dynamic dazzle. But I'm not just local—I bring you a blend of global glam as I venture beyond borders, sprinkling a piece of my NYC heart wherever I roam!