Hi there! I'm Alison West, a passionate beauty and fashion enthusiast hailing from charming Lynchburg, Virginia. I'm all about making mamas and lovely ladies feel fabulous, both inside and out. My speciality is crafting honest and heartfelt reviews of beauty and hair products, helping you find your glow!

I work with beauty, family, fashion, and pet brands, bringing authentic and heartwarming narratives to life in both short and long-form videos. My campaigns are sprinkled with love and designed to resonate deeply with moms, beauty aficionados, and pet lovers—I keep it real and relatable!

My wonderful followers are mostly amazing women aged 25-44, all across this big, beautiful world. They're vibrant, diverse, and constantly looking for beauty and lifestyle inspiration! I'm here to support and uplift women, making them feel confident in every way.

Based right here in Lynchburg, Virginia, I weave local charm into my content, while also connecting with my audience in the US and beyond. I'm all about finding the beauty in everyday moments and sharing those special finds with my lovely community.